PETER; ZAMHARI; MIRANDA, L. ANALISIS PENGARUH VARIASI PRODUK, HARGA DAN LOKASI TERHADAP KEPUTUSAN PEMBELIAN PRODUK KENTUCKY FRIED CHICKEN (KFC) CABANG BANGKA TRADE CENTER PANGKALPINANG. Jurnal Progresif Manajemen Bisnis, [S. l.], v. 5, n. 2, p. 137–148, 2018. Disponível em: http://www.e-jurnal.stie-ibek.ac.id/index.php/JIPMB/article/view/227. Acesso em: 3 mei. 2025.